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Bloom Circle is a gardening club for seasoned gardeners and newbies, where they can explore the joys of gardening together. The club provides educational opportunities for its members through a variety of horticultural activities and projects.
Bloom Circle is all about vibrant colors, floral themes, and a sense of fun. Our goal was to draw in new gardeners with a playful and contemporary design while preserving a touch of tradition.
We achieved this by combining lively floral illustrations with classic serif fonts. On certain assets, we applied a subtle letterpress effect, to give the text a vintage, handcrafted look.
Brand Identity
Logo, brand colours, illustrations, images, icons


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